Optimization using SEO tools

It become simple to optimize your website or webpages using Google tools. The most popular SEO tools are:

1. Google Analytic 2. Google Webmaster Tool

These tools provides behind the search engine information of your website. It includes detail forecasting of your website like visitor traffic on different pages, total time spend on each page, from which state visitors are coming, your targeted areas, conversion ration, real time analysis of your website, help to set goal for your projects and many more feature.

Google Analytic and Google Webmaster tool are free to use and its have free as well as paid version.

There is one more tool Google offer called Google Adword. This tool is basically a PPC (Pay Per Click) tools which helps you to get detailed overview of keywords and bidding amount on different keywords. This tool also have free and paid version.  

Search Engine Optimization (SEO)

Search Engine Optimization is the process of increasing website visibility on the search engine result pages (SERP). SEO is the integeration of on-page and off-page optimization. Now what is On-page and Off-page Optimization? First move on what is on-page optimization? On-page optimization directly related to the content of the web page. 





The major techniques and strategies of On-page Optimization are:

a) Assessment of website
b) Content Management
c) HTML Improvement
d) Source Code Optimization
e)Keyword Analysis
f) Writing Meta Tags
g) Title Tag Optimization
h) Navigation and Design Optimization
i) Image Optimization

What is Off-page Optimization? Off-page optimization related to the action taken offline which affects the performance of a website. Focusing on link building.
Major Off-page techniques are: 

a) Directory Submission
b) Article Submission
c) Blog Writing  & Commenting
d) Forum Posting
e) Social Bookmarking
f) Link Exchange
g) Classified Submission
h) Press Release Promotion
i) Search Engine Submission


Optimizae your website using Google Tools:
a) Google Adword
b) Google Analytics
c) Google webmaster Tool


For SEO related query contact me on vivek.singh7885@gmail.com